SOCIAL EVENTS
VGM's Famous Hometown Hospitality
So, what's on this year's social agenda?
It wouldn’t be Heartland without our famous community get-togethers. At Heartland this year, you’ll enjoy unbeatable Midwest hospitality, forge new friendships and connections, and of course, make memories that will last a lifetime.
PLAY 18
You’ll be able to play 18 holes of golf at Waterloo’s premier golf facility during the Van G. Miller Memorial Golf Tournament.
GRAB A DRINK
Grab a cold beer or soda and mingle at the iconic Heartland kick-off event! You’ll enjoy a delicious dinner, then kick back and enjoy some entertainment.
CONNECT
Connect with attendees, vendors, and speakers with the kickoff Party on the Plaza. Food, drinks, live music, and a special aerial surprise. We are excited, for the first time ever, to host Heartland events downtown Cedar Falls. More food, drinks, music, and FUN.
SEE THE LATEST
Spend quality time checking out the hottest products offered by VGM's participating vendor partners with a delicious appetizer in hand.
ENJOY THE FARM
Enjoy some good food and experience the Heartland version of a farewell while soaking up some summer sun at the VGM Farm.
TOUR VGM
While you're here, be sure to join your peers for a tour of VGM's headquarters.
